Erica Kim

Digital Media Associate

Erica Kim is the Digital Media Associate at Georgetown University’s Institute of Politics & Public Service and McCourt School of Public Policy. In this role, she creates the digital campaigns, communications strategies, and marketing collateral to develop the overall brand and narrative to both internal and external audiences.

Prior to joining GU Politics, she was a Project Consultant at APCO Worldwide’s D.C. headquarters, where she worked in digital strategy and advertising for health care policy, crisis, higher education, and global affairs clients. Erica earned her Bachelor of Arts in Public Policy and English from Duke University.

— Get to Know Erica Kim! —

What do you like to do when you’re away from the Hilltop? Do you have any hobbies?
Writing, hiking, exploring coffee shops, and cheering on my beloved Blue Devils!

Name one thing most people don’t know about you.
I planned to study design and architecture until I was 15, when I discovered my love for academia and realized just how nerdy I am.

What’s your favorite part of your job?
Being able to witness students pursue their passions, overcome obstacles, and discover who they’re becoming. In terms of my work, giving GU Politics a visual identity, shaping its unique voice, and telling the story of the Institute in a way that highlights its multi-faceted nature.

What is the best career advice you’ve ever received?
Know your colleagues and care for them. Positive relationships build not just credibility, but also trust and a collaborative spirit. People need to be appreciated. 

If you could have lunch with someone dead or alive, fictional or real, who would it be?
A younger version of myself.

A favorite memory from college…
Tenting outside in below freezing weather for months just to get into the Duke vs. UNC game. 

Who inspires you?
My best friends – their compassion, love, and the ferocity with which they chase after their career aspirations.

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